An old advertising proverb – “when it works, it works and when it’s pure all you need is one take or maybe two”. That is what this spot is – one take and right on! The creative intent was to enjoy and appreciate the youngest Blackhawks fans and to celebrate the Blackhawk’s commitment to youth hockey leagues in the Chicagoland area. This spot and many other viral videos that we produced internally can be seen on Buddig.com and the Buddig YouTube channel. Buddig Meat is a proud sponsor of the Chicago Blackhawks.